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How Web Video continues to replace PDF files

February 20, 2026 · Uncategorized

When a Boston-based software firm wanted to drive leads for its new client relationship application - it had a choice:  bang out long-winded PDF with description, value proposition etc and create another webpage.  Or create a short, focused web video.   The choice was clear to the Director of Marketing.  So Kicker was engaged to bring to life Brookeside's amazing new application called INSIGHT.  And thanks to some "insightful" research by Kicker,  it became clear the CEO is a great champion for INSIGHT - so we decided to interview him in his Boston office and create an engaging web video:

Kicker's Calgary-based team has shot video in all 10 Canadian provinces and nearly 25 US states.    Contact us for a free video proposal!

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